RESUME
Related Skills
Fluent in Spanish
Exceptional knowledge in Adobe Illustrator, Adobe Photo Shop, Adobe Premier
Proficient in market research, digital analytics, media writing, editing, sales
Strategic use of Social Media Platforms Facebook, Instagram, Twitter with the use of Hoot suite and Google Analytics Experience with Cision, Muck Rack, Mail Chimp
Education
William Paterson University, Wayne NJ | Bachelor of arts degree 2020
Major: Public Relations
GPA: 3.7
Dean’s List
Wood Tobe-Coburn School, New York, NY | Associates in Occupational Studies 2012
Major: Fashion Design
GPA: 3.9
Experience
PUBLIC RELATIONS INTERNSHIP | IT PUBLIC RELATIONS | NEW YORK, NY
​JAN – MAY 2020
Manage and update media lists and databases
Conduct research and perform market analysis for proposals
Write pitch letters and press releases to new editors/ freelance writers
Create and update press clippings for clients
Assist in organizing and execution of events
SOCIAL MEDIA INTERNSHIP | CAREER DEVELOPMENT CENTER | WAYNE, NJ
​SEPT – DEC 2019
Implement social media strategy to increase awareness of services and events
Generate and publish weekly engaging content
Respond to inquiries in a timely manner
SOCIAL MEDIA COORDINATOR | LOFT | WAYNE, NJ
2018 – PRESENT
Research current trends & demographic Implement social media strategy to increase business goals
Generate and publish weekly engaging content
Respond to inquiries in a timely manner
SOCIAL MEDIA & EVENT PROMOTIONS TEAM | WPSC FM Brave New Radio| WAYNE, NJ
2017– 2019
Cultivated and managed Instagram content for the college radio station
Strategically used Instagram Analytics Tool to measure & improve content
Used of social media to promote events and giveaways
Coordinated & assisted in-campus events, giveaways and concerts
Formed relationships with local businesses to generate sponsorships
Other Employment
SALES ASSOCIATE | LOFT |WAYNE, NJ
2017 - Present
Manage & create visual content for Instagram
Stylist in wardrobing room
Receive and process cash and credit payments for in-store purchase
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SALES ASSOCIATE | UNIQLO | NEW YORK, NY
JULY – OCT 2016
Merchandised, replenished and maintained the sales floor
Received and processed cash and credit payments for in-store purchases
Managed product returns and exchanges